America's new culture war: Free enterprise vs. government control By Arthur C. Brooks Sunday, May 23, 2010 America faces a new culture war. :toggleDisplay('story-navigation-vertical-ST2010052103072-extra');toggleDisplay('story-navigation-vertical-ST2010052103072-more');toggleDisplay('story-navigation-vertical-ST2010052103072-less');">View Only Top Items in This Story This is not the culture war of the 1990s. It is not a fight over guns, gays or abortion. Those old battles have been eclipsed by a new struggle between two competing visions of the country's future. In one, America will continue t.......

Successful Brand Turnarounds Require Fearless Moves Hyundai, Microsoft, and Domino’s Are Examples of How to Regain Relevancy Customers may not know it, but senior executives are counting on them to help reinvent, reposition, re-ignite, and regain brand relevancy. They are helping businesses and brands take swings for the fences that actually have a shot at going out of the ballpark. They are not just joining the conversation but fully taking notes, leading to action and big outcomes that are driving their businesses and brands forward. So, while Tiger and Toyota are g.......

Successful Brand Turnarounds Require Fearless Moves Hyundai, Microsoft, and Domino’s Are Examples of How to Regain Relevancy Customers may not know it, but senior executives are counting on them to help reinvent, reposition, re-ignite, and regain brand relevancy. They are helping businesses and brands take swings for the fences that actually have a shot at going out of the ballpark. They are not just joining the conversation but fully taking notes, leading to action and big outcomes that are driving their businesses and brands forward. So, while Tiger and Toyota are grabbing too many recent b.......

March, 2010 Fall from Grace Abstract: Like people, brands make mistakes. But their mistakes are much bigger because they reach millions of people and might destroy the image of the brand leading to a phenomenal fall from grace. This is a paper about brands loosing status, respect, and prestige and how to avoid it. Power & Vulnerability of Brand Image This is not is not an analysis about the problems that one particular brand is currently facing. Much better reports could be found all over the media. This is a reminder for all of us about the real nature of brands and how dema.......

March, 2010 Fall from Grace Abstract: Like people, brands make mistakes. But their mistakes are much bigger because they reach millions of people and might destroy the image of the brand leading to a phenomenal fall from grace. This is a paper about brands loosing status, respect, and prestige and how to avoid it. Power & Vulnerability of Brand Image This is not is not an analysis about the problems that one particular brand is currently facing. Much better reports could be found all over the media. This is a reminder for all of us about the real nature of brands and how demanding and chal.......

The New Consumer Frugality Retailers must adapt to the enduring shift in U.S. consumer spending and behavior, according to a new Booz & Company survey of buying habits. by Matthew Egol, Andrew Clyde, and Kasturi Rangan A new survey of 2,000 U.S. consumers, the second issued by Booz & Company since the early days of the recession in October 2008, confirms that a “new frugality,” born of the Great Recession and evidenced by two consecutive years of declining per capita consumption, is now becoming entrenched among U.S. consumers and is reshaping their consumption patterns .......

The New Consumer Frugality Retailers must adapt to the enduring shift in U.S. consumer spending and behavior, according to a new Booz & Company survey of buying habits. by Matthew Egol, Andrew Clyde, and Kasturi Rangan A new survey of 2,000 U.S. consumers, the second issued by Booz & Company since the early days of the recession in October 2008, confirms that a “new frugality,” born of the Great Recession and evidenced by two consecutive years of declining per capita consumption, is now becoming entrenched among U.S. consumers and is reshaping their consumption patterns in ways that .......

Branding and CONTEMPORARY ART By David Aaker Observing brands in contemporary art can be instructive, especially for firms selling services or products with functional benefits that are hard to objectively value. Contemporary art, defined as non-traditional art produced from 1970 to the present day, can sell for incredible amounts. For example, a Damian Hirst-mounted tiger shark currently on display at the Metropolitan Museum of Art under the title “The Physical Impossibility of Death in the Mind of Someone Living” is said to be worth $12 million. There are some 2,000 On Kawara.......